Gaming
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Entertainment Brand Hub
LEGO
LEGO movies, games and news, the Danish toy brand's growing entertainment empire.
About LEGO
LEGO is a Danish toy company, founded in 1932, whose interlocking brick system has become one of the most recognizable toy brands in the world. Beyond its core toy business, LEGO has built a significant entertainment presence through films, video games, and theme parks, often built around licensed franchises like Star Wars, Marvel, and Harry Potter alongside original LEGO properties.
The LEGO Movie franchise, beginning in 2014, brought the brand's playful, self-aware sensibility to theatrical animation, while the long-running LEGO video game series has adapted dozens of major entertainment franchises into family-friendly, humor-driven games.
Key People
Ole Kirk Christiansen
Founder of the LEGO Group in Denmark
Niels Christiansen
CEO of the LEGO Group
Notable LEGO Entertainment Releases
| Title | Year | Notes |
|---|---|---|
| Lego Star Wars: The Video Game | 2005 | Launched the long-running LEGO video game series |
| The LEGO Movie | 2014 | A critically and commercially successful theatrical film |
| The LEGO Batman Movie | 2017 | A spin-off focused on LEGO's take on Batman |
Financials
How It Compares
| Compared To | Key Difference |
|---|---|
| Mattel | LEGO built its business around a single, highly adaptable building-brick system, while Mattel operates a broader portfolio of distinct toy lines like Barbie and Hot Wheels. |
| Funko | Both LEGO and Funko rely heavily on entertainment licensing partnerships, though LEGO centers on construction play while Funko focuses on static collectible figures. |
Trivia & Fan Culture
Started as a wooden toy workshop
LEGO began as a small carpentry workshop making wooden toys in the 1930s before pivoting to plastic interlocking bricks in the late 1940s and 1950s.
The iconic stud-and-tube design
LEGO patented its current interlocking brick design in 1958, a system that remains compatible with bricks produced decades later.
A major entertainment licensing partner
LEGO has built extensive licensed product lines around franchises including Star Wars, Marvel, and Harry Potter, alongside its own original themes.
Frequently Asked Questions
Does LEGO make its own original movies?
Yes, alongside games and sets based on licensed franchises, LEGO has produced original theatrical films like The LEGO Movie built around its own characters and brand identity.
Who makes LEGO video games?
LEGO video games have historically been developed primarily by TT Games, working with LEGO and various entertainment licensors.
What does LEGO mean?
LEGO comes from the Danish words "leg godt," meaning "play well."
Who owns LEGO?
The LEGO Group remains majority-owned by the Kirk Kristiansen family, descendants of founder Ole Kirk Christiansen, through the Kirkbi holding company.
Latest Coverage
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Gaming News
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Rumors & Leaks
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News
Entertainment
BAFTA Saluted Titans And Tykes Together in 2026
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