Nintendo Switch 2 Sparks 32% Surge in U.S. Hardware Sales
Nintendo didn’t just launch a console—they launched a momentum shift. In August 2025, U.S. video game hardware sales jumped 32% year-over-year, hitting $312 million, and the Switch 2 was the engine behind that surge. While PlayStation 5, Xbox Series X|S, and the original Switch all saw double-digit declines, the Switch 2 charged ahead, outselling everything…
